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Privacy Policy

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Effective Date: 05 July 2018

ADU and affiliates (collectively, “ADU”, “us” or “we”) understand that your privacy is important to you. We are committed to respecting your privacy and protecting your personal data, which is any information that is capable of identifying you as an individual person, collected via all websites or apps that post a link to this Privacy Policy (collectively, “the Sites”). This Privacy Policy describes how we handle and protect your personal data in connection with the Sites, in our capacity as data controllers. Please see our Terms of use for more information about our online terms and policies in general.

Information we collect

ADU collects personal data on certain areas of the Sites when you register for ADU newsletters and alerts, and/or participate in public user posting areas such as bulletin boards. The personal data collected varies across the Site and may include information that you provide, such as your name, e-mail address for  ADU newsletters or alerts, you agree to receive the correspondence to which you have subscribed at the e-mail address that you provided at registration. The information we automatically collect may include IP address, device identifier, web browser, and browsing information collected through cookies, web beacons, pixels, clear gifs, and other similar technologies (collectively “Cookies and Other Tracking Technologies”) on our Sites. We may also automatically collect information about how you use the Sites, such as what you have searched for and viewed on the Sites. The information automatically collected will be associated with any personal data you have provided.

Use of information

The personal data we collect may be used where we have your specific consent to do so. In some situations, the collection of personal data may be required for the operation of the Site or to provide certain services or products. ADU uses your personal data to fulfill your requests for information, process your requests to participate in conferences and events, personalize content that you view or receive on the Sites, evaluate and improve our services, distribute newsletters and alerts to you.

. The information provided throughout this Privacy Policy about cookies also applies to these other tracking technologies. Our Sites do not collect personal data about your online activities over time and across third party websites or online services.

Use of information collected via mobile devices

ADU may use third party service providers to analyze non-personally identifiable user activity to fix errors, monitor usage, and improve the performance of the mobile applications. For example, ADU receives reports on some of  aggregate usage and browsing patterns, including information about the type of device used, articles accessed, and other events occurring. None of these third party service providers gathers information in a manner intended to identify any particular user personally.

In addition, our ADU Insights  offers a personalized list of recommendations (called “Insights for you”) directing you to ADU content that we think you will find interesting. Recommendations are based solely on what you have viewed in the Insights . A unique user identifier that is generated by the helps personalize your app experience and tracks the articles that you read in the . We do not share your viewing history or trends with other users or any external third parties (i.e., persons or entities that are not affiliates or third party service providers of ADU).