New Delhi. 18 September 2023. The Indian Coast Guard conducted International Coastal Clean-up Day – 2023 (ICC-2023) across all Coastal States and Union Territories on 16 Sep 2023. The International Coastal Clean-up day is held worldwide on the third Saturday of September every year under the aegis of United Nations Environment Programme (UNEP) and South Asia Co-operative Environment Programme (SACEP) in the South Asian Region. The Indian Coast Guard has been coordinating this activity in India since 2006.

The campaign was also dedicated to the ongoing efforts of Government for the ‘Swachh Bharat Abhiyan’ and Prime Minister Shri Narendra Modi’s clarion call for mass cleanliness and sanitation campaign, through “Swachhta Hi Seva”.

This year, Maharashtra witnessed the highest participation of 11,425 volunteers followed by Tamil Nadu which had 5,166 volunteers. Nationwide, a total of 25,245 volunteers participated in the ICC-2023 campaign.

Various civil agencies, Central and State government organizations, Municipal Corporations, NGOs, fisheries associations, ports, oil agencies and other private enterprises participated in the campaign with zeal. Huge participation by enthusiastic NCC cadets, NSS, school and college students highlighted the level of awareness among young generation and their commitment for clean beaches.